Stacy Bernstein, Co-Founder and Chief Brand Officer of All Better Co., is driving change in the wellness industry with her plant-powered first aid products. With a rich background in establishing brands, marketing, and fostering partnerships, Stacy is integral to All Better Co.'s operations, crafting products that are not just beneficial for individuals, but also for our planet.
Stacy resides in Los Angeles, sharing her home with her husband, their three children, and their dog, Frank. Her family is often seen spending their weekends on soccer fields, hiking trails, or enjoying quality time together.
We caught up with the entrepreneur to ask her to share more about starting her business, family bonding, and soothing, non-toxic products for the kiddos perfect for summer fun.
What inspired you to start All Better Co.?
We say our children were our muses. We were looking for cleaner, better alternatives to help them with their pesky mosquito bites. When we couldn't find what we wanted we made our own!
What are some surprising facts about conventional anti-itch products that parents should be aware of?
Many of the traditional products we have used are filled with chemicals and ingredients that really aren't great for the skin or intended for everyday use!
What are your top tips for parents with kids who can't help but scratch their bug bites?
Our Don't Scratch That Patches are real game changers. They are perfect for those kiddos who can't resist the itch. Filled with botanicals, the patches will heal while sealed!
How can parents foster a love and appreciation for the great outdoors for their children?
The trick is doing it together! Get involved and make it an adventure. Choose a close and easy hike or park and make a game out of it. A scavenger hunt is always a hit! Have your kiddos find a rock, a certain color leaf, a purple flower, etc.
What's your favorite family bonding activity over summer break?
Honestly, we love leaning into the slow pace of summer. Slower mornings mean longer morning cuddles. Pool time is a necessity as well!
Aside from All Better Co. products, what else do you pack in your kids' bags when venturing out for a long day outdoors?
My go-to's are sunblock, an extra hat, biodegradable wipes, water and LOTS and LOTS of snacks of course!
What is your favorite Mini Bloom product and why do you love it?
It’s hard to choose because we love so many, but our favorite would have to be the Sunny Stick. It goes on easy, soothes the skin with its aloe and shea butter ingredients, and doesn't leave any white residue.